Meet the people responsible for setting up The Institute of Creativity (TIOC). Dive deeply into their backgrounds and learn what inspired them to embark on this thrilling adventure. But, remember, Team TIOC is not just about the founders. We're all in this together, and we want you to join forces with us to make a real difference. Let's unleash our creative powers together and create some serious change. 

THE TEAM

BART-JAN STEERENBERG - FOUNDER & DIRECTOR

TIOC's Founding Father. Bart-Jan is a creativity researcher and lecturer at the Faculty of Digital Media and Creative Industries (FDMCI) in Amsterdam. With extensive experience in media production, applied gaming, sound engineering, and immersive environments, he's been involved in the creation of sponsored films, animations, documentaries, advertisements, apps, and more.

With a passion for unlocking the power of creativity, Bart-Jan is dedicated to sharing his knowledge and insights with others, and inspiring the next generation of creative thinkers and doers.

NAUKO LEONG - PRODUCT & STRATEGY

Seasoned Design Director with a proven track record in the information technology and services industry. Nauko has a wealth of experience in Service Design, Art Direction, Online Advertising, User Experience, and Online Marketing, he's a skilled business development professional who knows how to deliver results.

He has a keen eye for design and a deep understanding of how to create compelling user experiences. 

ANNELOES VAN GAALEN - CONTENT DIRECTOR & BRANDING 

Queen Content & Branding. Anneloes is a versatile writer, branding and strategy consultant, marketing and PR specialist, storyteller and all-around creative. With a diverse skill set and a wealth of experience, Anneloes is a true powerhouse in the world of marketing and creative branding.

Throughout her career, Anneloes has worked on a wide range of projects, from developing brand strategies for small startups to managing global PR campaigns for large corporations. Her expertise in marketing, branding, and storytelling has helped businesses of all kinds to tell compelling stories and connect with their audiences in meaningful ways. She brings her unique blend of creativity, insight, and expertise to every project she undertakes.